Jet Performance is no gimmick
Autoboy454, maybe it's the whole package, maybe it's just the chip. The seat of my pants tells me that there is more power available throughout the rev range than there was before. Passing is a no brainer, getting to 65+mph is fun, throttle response is crisp. More torque as well. Lots fewer down shifts when hill climbing and better acceleration. Can't say much in terms of MPG, I'll have to make a highway trip and compare my miles per fill-up. I also haven't tested (like I'm an engineer or something...my g-meter is in my Levi's) the performance parts I've added individually. They all went on at the same time. But, that said, before the intake/chip/exhuast and after the intake/chip/exhuast is a night day thing.
Jet Performance is a reputable company, member of SEMA and all, they've been doing this for a while. The parts they sell aren't some chip (read "resistor") from an E-Bay vendor. Personally, I went with the Stage 1 part. The vendor through which I purchased it advised me that without a port-polish, cam, blah blah blah that the Stage 2 module wouldn't provide me anymore benefit than the Stage 1 module.